The House announces the latest chapter in Gucci’s ongoing connection to the world of tennis with a new collection that blends vintage inspiration and modern elegance. The Gucci Tennis collection, rooted in the brand’s 1970s archives, celebrates the effortless sophistication of the sport’s lifestyle.
Set against the backdrop of a sunlit tennis court and club, the campaign captures quiet moments before play—glances, pauses, and graceful movement that reflect the collection’s refined, relaxed energy.
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The collection features sports-inspired ready-to-wear, accessories, and bags. Women’s looks include crisp pleats and signature Web stripes, while men’s polo shirts evoke a retro 1970s flair. Headbands, aviator sunglasses, and GG Monogram bags bring a nostalgic yet polished touch.
A standout of the release is the limited-edition Gucci x HEAD tennis racket. Designed for performance and style, the racket features Gucci’s Web stripe on the frame and the Interlocking G on its red string bed. It comes in a blue case detailed with a zip pocket, adjustable strap, and signature branding.
Following previous collaborations with HEAD—including the custom duffle bag carried by Global Brand Ambassador Jannik Sinner—this launch continues to merge sport and fashion, reinforcing Gucci’s place at the intersection of heritage and innovation.
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